Your website is often the first impression people get of your business. But just having a website isn’t enough anymore. With how quickly technology, design trends, and customer expectations change, it’s worth asking: Is your website still doing its job in 2024?
Here are 5 key areas to help you evaluate:
🔍 1. Is It Mobile-First (Not Just Mobile-Friendly)?
More than 70% of web traffic in South Africa now comes from mobile devices. If your website isn’t built for mobile-first browsing — meaning fast loading, clear buttons, and scroll-friendly layouts — you’re already losing visitors.
💨 2. Does It Load Quickly?
People don’t wait around. If your site takes more than 3 seconds to load, chances are visitors are bouncing. Fast websites aren’t just about better user experience — they also rank better in Google.
🧭 3. Is It Easy to Navigate?
In 2024, simplicity is key. Can visitors find your services, contact info, or product details within a few clicks? If not, your site may be creating more frustration than trust.
🧠 4. Is Your Content Still Relevant?
Are your products, prices, or contact details outdated? Is your site still showing COVID banners or events from 2022? Keeping content fresh shows customers you’re active, reliable, and ready to help.
🛍️ 5. Can Visitors Take Action Easily?
Whether it’s booking a service, shopping online, or just filling in a contact form — your website should guide users toward taking action. If it doesn’t support your business goals, it’s time for a refresh.
✅ Final Thought:
A great website isn’t just a “nice-to-have” — it’s your digital storefront, your first impression, and your hardest-working marketing tool. If your website is outdated, underperforming, or no longer aligned with your business goals, now is the perfect time to bring it up to speed.
Need help updating your website?
At Clickatech, we specialize in affordable, modern websites for small businesses. Let’s get your site working for you again — not against you. Contact Us Today